Tuesday, October 6, 2009

Matty brings Lisbon home




Last week lab director Matty Conrad traveled across the pond to Lisbon Portugal for Schwarzkopfs annual PH conference eager to share our culture and vision with other salons from across North America.

Needless to say that his trip was a huge success, and lab's innovative marketing and creative culture were a hit with the other salon owners.

" Any time that you get to share ideas and support each other without feeling competitive or threatened by each other you get a real chance to advance our industry" say Conrad. "Ph salons represent the top salons in North America as far as Schwarzopf is concerned so it was a huge honour just to be invited to participate."

While in Lisbon Matty spent several days at the Schwarzkopf ASK academy training with international Essential Looks artist Bradley Querl ( a former Vidal Sassoon prodige and RUSH London Artistic Director) training for the upcoming Fall & Winter trends. He also took time to comb the inner city fashion district of Chiado to spy on all of the current european street looks.

Rest assured he can't wait to share everything he's learned with his talented staff.


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